I'll tell you how I described it to Thistle, who I tried before Methodology when they asked me why I wanted to cancel: I tried Methodology the week before and am returning to them, even though they are considerably more expensive. I feel they put more care into their food because they explain why they have chosen certain ingredients and what their benefits are. They provide instructions for how to reheat the food and consider that you will be reheating it, i.e. will provide a braising liquid for a protein that might dry out. Their food is more sophisticated. My biggest complaint with Thistle was that the protein was too small and I was still hungry after eating.